St. Petersburg, FL, January 18, 2021 – InfoSource, LLC (ISI) has been sold to Teachers of Tomorrow (ToT). ISI’s branded online service SimpleK12.com (SK12) offers professional development and continuing education to K-12 teachers in public and private schools across the country. ToT is the leading company providing alternative certification to teachers in Texas and nine other states.
Luntz, Suleiman & Associates, Inc. (LSA) advised ISI in this transaction.
“This deal was driven by the incredibly strong strategic fit between the two companies,” said LSA Managing Director Ed Fitzelle. “Both are growing rapidly and by combining they will realize a step up in the lifetime value of their customers.” SK12, through its subscription service develops career-long bonds with 800,000 teachers; it has hit “critical mass” in its marketing and sales. ToT provides one-year alternative teaching certificates that lead to a first job in the front of the classroom. ToT has 70,000 alumni at work in schools around the country. “The combined company,” according to Fitzelle, “is now one source of services for teachers throughout their education careers.”
“We had a chance to work with LSA on the sale of our company,” said Michael Werner, Co-Founder of ISI and SK12. “Everyone on the LSA team was extremely helpful, always pleasant (even when sometimes we were not), and incredibly skilled in the art of selling a business. We always felt that LSA had our best interests in mind and not just selling a business to make a commission. I recommend LSA t anyone who wants to have a close relationship with their selling agent and not feel like a number. Selling a business is not for the faint of heart, and LSA kept things on an even keel, and guided us step-by-step through the process. They’re the best!”
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